My chat with Mark Tungate on Advertising History
"A History of Marketing" Episode 3 is now live: Mark Tungate: Advertising History from Ancient Pompeii to Today
This time my guest is journalist and author Mark Tungate.
Mark’s book "Adland: A Global History of Advertising" tells the story of the most influential people and iconic advertising campaigns from around the world. We cover the beginnings of advertising, the first ad agencies, the creative revolution of the 1950s and 60s, and more. It's a fun tour through the ages.
I spent more time editing the video, adding clips and images of the advertisements discussed on the podcast.