Blog
Writing about marketing, podcasting, AI, and whatever else I'm thinking about.
Feb 2025
My conversation with V. Kumar
How did marketers measure the effectiveness of ads before digital marketing existed?
How did Coca-Cola
Podcast
Feb 2025
My conversation with Jag Sheth
Episode 7 of "A History of Marketing" is up: Dr. Jagdish Sheth: Buyer
Podcast
Feb 2025
The first month of "A History of Marketing"
I started publishing “A History of Marketing” one month ago. Since then, the podcast has
Musings
Feb 2025
My interview with Shelley Spector, Founder of The Museum of Public Relations
Episode 6 of "A History of Marketing" is available today. Shelley Spector: Early
Podcast
Feb 2025
My conversation with Larry Tye about Edward Bernays
The fifth episode of "A History of Marketing" is live here: Larry Tye
Podcast
Feb 2025
Google Books Ngram Viewer and the language of marketing
The Google Books Ngram Viewer is a fun and insightful tool that shows how often
Musings
Jan 2025
My interview with David Aaker, AKA "The Father of Modern Branding"
It was an honor to speak with David Aaker for A History of Marketing: David
Podcast
Jan 2025
My chat with Mark Tungate on Advertising History
"A History of Marketing" Episode 3 is now live: Mark Tungate: Advertising History
Podcast
Jan 2025
My conversation with Guy Kawasaki
Episode 2 of A History of Marketing is up: Guy Kawasaki: The Remarkable Rise of
Podcast
Jan 2025
My conversation with Phil Kotler, AKA "The Father of Modern Marketing"
Episode 1 of "A History of Marketing" is up: Dr. Philip Kotler: '
Podcast